Insights
Practical guides on AI agents, SaaS products, custom software, performance, mobile apps and design, written by the Synexia team for founders and product leaders.
Bezos says AI could bring a three-day workweek. Here is which hours in a small business AI can realistically give back, and how to start.
Read article
Apple's new smart-home screen explained, how third-party apps reach it, and the small, cheap steps app makers should take now.
Read article
Apple's first foldable changes the screen your app has to fill. A practical checklist for layouts, state and Split View.
Read article
From a few hundred dollars to tens of thousands: here is what a small business website really costs, what drives the price and the ongoing costs to plan for.
Read article
The monthly plan is only part of the bill. Card fees, apps, themes and the build, added up into realistic first-year budgets.
Read article
AI agent budgets vary more than almost any other software project. Here is what actually drives the price, and how to scope a first agent that pays for itself.
Read article
An MVP is not a smaller version of your full product. It is the fastest way to prove that customers will pay for one core workflow. Here is how to plan it.
Read article
Buying software is faster. Building it gives you control. The right answer depends on whether the process is a commodity or a competitive advantage.
Read article
Slow pages lose visitors before they read a word. Here is what Core Web Vitals measure and the fixes that make the biggest difference.
Read articleCross-platform frameworks now power many of the apps on your phone. Here is when they are the smart choice, and when native development is worth the extra cost.
Read article
Good UX is not a coat of paint. It is a repeatable process that reduces risk before a single line of code is written.
Read article